Entry-level hiring, solved for care organizations.
Wend Care turns social-media reach into hired, retained CNAs, QMAs, CMAs, and patient care technicians. We plug into the recruiting you already do — and you only pay when someone starts.
The entry-level workforce gap is widening
Projected job growth for CNAs and QMAs, 2019–2031
Source: U.S. Bureau of Labor Statistics
National turnover rate for CNAs working in nursing homes in 2020
Source: PHI Consulting
Baby boomers reaching retirement age every day
Source: U.S. Census Bureau
A different kind of recruiting partner
Complementing, not replacing
We integrate with your existing recruiting strategy and job listings. There is no new software to learn and nothing to install.
Reach your job boards don't have
We meet the next generation of healthcare workers where they are — 73% of our viewers are between 18 and 44, and many haven't worked in healthcare yet.
Aligned incentives
No setup, subscription, or advertising fees. We spend our own marketing budget on your roles and are paid only when someone is hired.

Every hire is someone showing up for a shift.
We recruit people into care careers, not just into openings. Our counselors stay with each candidate through application, interview, and day one — which is why the people we place tend to stay.
What one hospital system saw in three months
For a regional hospital system — one carrying 550–600 total open roles across the organization on a typical day — Wend Care's northeast Indiana talent pool produced:
Applicants interested in patient care roles
Arrived already certified in healthcare
New hires starting per week
Tell us which roles you can't fill.
A conversation costs nothing — and there are no fees until someone you hired through us starts work.
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